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Tag Archives: Management Consultancy and Training Development Providers

The Retail Store Practice: Understanding the customer experience to secure improvements..

18 Wednesday Nov 2015

Posted by mkastley in RVA Updates, Uncategorized

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customer experienced product quality, good business growth, Management Consultancy and Training Development Providers, Robert Vernon Associates

For all buying organisations and their supplier base, especially those working in the international sourcing industry, there is a removal from store practice_edited-1the customer experience and the supply chain. One of the classic examples on the consequences of this removal was in the sourcing of pizza cutters in China about 20 years ago. The local buying team and its vendor produced and supplied the circular knife as per dimensions and colour scheme – except it did not cut!! The team and the factory had no idea what a pizza cutter was! They did not understand the customer experience and probably did not know what a pizza was!

One of the ways to address this removal is to invest in and organise a Store Practice Training programme for co-workers and members of the supplier’s operational management team. The aim of these sessions are to understand, appreciate and help improve the following:

  • The retail and distribution network
  • The customer buying process – the mechanics of the store shelf
  • Understand the customers – Mrs Jones, the kids and her husband!
  • Product and Process Quality Improvements
  • Return as brand ambassadors and customer champions to the office and factory.
  • Start a local supplier development programme at the vendor factory.

My experience of these in-store training programmes was as a 3 days session, based at a retail unit near a distribution centre with opportunities for retail worker and customer interface. The profile of the participants was a mix of buyers, merchandisers, factory operators, supervisors and managers from various suppliers and locations.

The learning outcomes during these days were significant; understanding the product, the packaging requirements, how the stores operated as a sales machines and the application of Good Business Growth  – price, availability, quality and business ethics.

Upon completion of the training programme when everybody returned to their factories or offices, the next important stage of the training was to secure success and a return on investment by implementing a follow up action plan:

  • With presentation to co-workers back at the Office/factory shop floor and about their experience and what they learnt.
  • Create a Customer Champion within their organisation, using the Store Practice training course material as the base for how the Champion and the factory work together.
  • Create an atmosphere of pride, working for and supplying the brand – tied into the 4 Good Business Growth  parameters.

Creating and participating in a Store Practice training  is a considerable time and resources investment. The return on that investment can be considerable in:

  • Improving product quality and development at the suppliers
  • Align all parts in the supply chain to a core set of values and business idea.
  • Open the channels for cost savings and improvement just by seeing what happens in the retail and distribution process.
  • Create a’WE and not us and them..

A Store Practice training programme provides development and improvement opportunities for all participants including the retail co-workers. And finally it secures that pizzas can be cut by a knife that is sold, supplied and made by people who care about quality, price, ethics and is actually available for Mrs Jones and her family to buy.

RVA: Training Providers

17 Friday Oct 2014

Posted by mkastley in RVA Updates

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brand protection, Business Growth, Management Consultancy and Training Development Providers, Robert Vernon Associates, Training Courses

RVA Trainers  have over 40 years combined experience working with global retailers and suppliers  operating across the Far East and Europe. Work with them through our series of training courses exploring ways to improve performance and minimise risk in the fast developing and ever demanding world-supply market. These courses are highly activity-based, learning in a fun, informative and interesting way. See the list of training courses below..

 

shutterstock_96175697 - Copy

The Current Programme of Training Courses Offered by Robert Vernon Associates:

1. PRAS: Risk Management

2. CEPQ: Customer Experienced Product Quality

3.  CofC: Code of Conduct Management

4. Good Business Growth: 1 Day Senior Management course.

5. Good Business Growth: 2 day Training Course Autumn_Winter 14

Please use contact form below for more course details including location and costs..

 

 

The RVA Team – a considerable number of years experience..

10 Friday Oct 2014

Posted by mkastley in RVA Updates

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brand protection, Business Growth, Management Consultancy and Training Development Providers, Robert Vernon Associates, supply chain management

Trevor Bailey  MSc BEd CertEd is an International Consultant, Lecturer & Trainer with 35 years experience.trevor profile picture

Jukka Vasarainen is an experienced Textile Engineer with over  30 years in manufacturing and sourcing.

jukka2

 

Elizabeth Morgan has more than 25 years experience creating successful and profitable brands, and growing markets, through innovation in marketing and product development.6352518[1]

 

 

 

 

0c36c4c[1]Dr Andrew Tempest has over 23 year senior management experience at the Mars Group.

 

 

 

mark solo2Mark K. Astley  has over 30 years of production management  and international sourcing experience. 

 

 

 

 

2 Day Good Business Growth Training Course

19 Friday Sep 2014

Posted by mkastley in RVA Updates

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brand protection, Environmental assurance, Management Consultancy and Training Development Providers, supply chain management

Robert Vernon Associates announce the availability of a 2 day Training Course:   Supply-chain Security, Brand Protection, Risk Reduction – Achieve Good Business Growth. Please click the link below for full details:

RVA Training Course Autumn_Winter 14

Training 1 GBG

 

 

 

 

 

 

Dates and venue details to be announced for Winter 2014/15 at London, Manchester, Cardiff and Dublin.

To register interest please complete below:

 

Four Key Areas of Good Business Growth

12 Friday Sep 2014

Posted by mkastley in RVA Updates

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brand protection, Environmental assurance, Management Consultancy and Training Development Providers, supply chain management

The business requirements of compliance and brand protection in Quality, Social and Environmental assurance are now very well understood in the business community.  However, the implementation and application in organisations are very often within silos of function and outside the daily commercial operations of sourcing, buying, production and supply chain management. This is a lost opportunity to create a good business and provide fantastic growth opportunities for all stakeholders. Robert Vernon Associates are Management Consultancy and Training Development Providers. We want to help and support International Sourcing organisations and their vendor factories  by working with clients in the 4 keys areas of Good Business Growth.  Mark K. GBG Wipeboard2

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  • The Retail Store Practice: Understanding the customer experience to secure improvements..

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factory audits on The Factory Visit – Good…

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Recent Posts

  • Quality Improvement: Customer Returns and the Change of Mind
  • A new angle on Good Business…
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  • The Retail Store Practice: Understanding the customer experience to secure improvements..

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factory audits on The Factory Visit – Good…

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